// Dog breeding kennel · Czech Republic

Od Drvotovy stezky

A family pointer kennel in Puclice, and a personal project of ours: it is run by the family of eSoul's founder, Tomáš Drvota. We replaced the old WordPress site with a site of our own, with hand-drawn illustrations, pedigrees and a simple admin for dogs, litters and news.

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Od Drvotovy stezky's website on a laptop

At a glance

Client: CHS od Drvotovy stezky, Puclice (the Drvota family)
What we did: design, web development, admin, SEO, hosting
Technology: Astro, SQLite, custom admin
Launched: November 2026

pages, each with its own search description and sharing image: 34
dogs, 4 litters and 4 breeds, all managed from the admin: 12
hand-drawn illustrations: 16
in all four Lighthouse categories on desktop (performance, accessibility, best practices, SEO): 100

Where we started

We founded the od Drvotovy stezky kennel in 2017. It is registered with the FCI and ČMKU, we breed mainly German and Hungarian shorthaired pointers, and since 2023 we have been based in Puclice. The old site ran on WordPress with Elementor and was last changed in September 2024. It had thirteen pages and 49 MB of images, but when puppies were born, getting the news online was a chore.

Home page of the od Drvotovy stezky kennel website with pointers and hand-drawn details

The challenge

Tomáš Drvota, eSoul's founder, is also one of the breeders. We were building this one for ourselves, which let us try out what a small kennel's website should look like when it is done properly. The goal was simple: someone looking for a puppy should quickly see which dogs we breed, which litter is on the way and what the parents look like, and then get in touch. And adding news about a litter or a show result had to be easy for a family member who has never built a website.

The About page of the od Drvotovy stezky website with the story of the kennel and a landscape illustration

What we did

Research first. We went through about 70 kennel websites from Czechia, Germany, the Netherlands, Scandinavia, Britain and North America, plus some 25 sites of farms, wineries and outdoor brands. The verdict was clear: most kennel sites are dated Wix or WordPress templates. From breeders we took mainly how they present dogs, litters and health. For the atmosphere we looked elsewhere, at farms and wineries with handwritten headings and pen drawings of the countryside.

Hand-made, not templated. The site is a sibling of our other family projects: a cream background, a rust accent, headings in a handwritten typeface and sixteen drawings of dogs and countryside. We never crop dog photos; every card in a row shares one aspect ratio so the whole dog stays in the picture. We kept the original logo and only centred the dog against the lettering.

A pedigree you can read. Each dog's pedigree is a horizontal tree next to its photo and details. Litters are sorted newest first, so the current puppies are always at the top.

An admin for the family. Dogs, litters, news, photos, copy and enquiries are managed in a simple Czech admin. Its core comes from Petr Moravec's website, so it was proven from day one. Each of the 34 pages has an editable search title, description and sharing image.

Small things that matter. A custom cookie banner taken from the eSoul website, self-hosted fonts with full Czech diacritics and automated tests on every change. During launch we also sorted out a mail server that refused to send enquiries from production.

The result

Since 1 November 2026, oddrvotovystezky.cz has been running a site that reflects how we care for our dogs. Every dog has a profile with its pedigree, every litter has its page and every breed its own description. Anyone in the family can post news about a litter or a show straight from the admin. For eSoul it is also a live example of what even a small site can do when it gets the same care as a large project.